Television is a uniquely powerful selling medium for consumer products and services. At Ideal Shopping Direct Plc we have the ideal opportunity to demonstrate products in detail, explain the story behind them and add an element of entertainment along the way.

We are looking for a wide range of products that can be demonstrated live on air - preferably by a guest provided by you, the supplier, or by our own team of presenters. At Ideal we pride ourselves on offering quality product ranges that have a story to tell, that are not widely available in the marketplace, and that offer customer benefits at an affordable price. We sell a wide range of general merchandise, such as fine and fashion jewellery, housewares, kitchenware, DIY, electricals, gardening, fashion, collectables, dolls, as well as craft products and health and beauty.

At Ideal our buyers are waiting to select your products to be offered direct to the public on our three channels: Ideal World; Create and Craft with Ideal World and Ideal Vitality; or via our three channel-specific websites, www.idealworld.tv and www.createandcraft.tv

Call our buying team today on 01733 316 697 to arrange a time to come and show us your products.

In some instances you may prefer to have more control over your product selection - in this case we recommend that you talk to our Airtime Sales Team on 01733 316 345 or Rebecca Cook; Retail Partner Manager: 01733 316 687 to discuss purchasing your own airtime. You will pay by the hour and have a greater say in the product mix and presentation, however the show must still be hosted by one of our presenters and comply with our corporate identity.

We wish to establish and maintain sound working practices with suppliers. We have produced a manual intended to clarify Ideal Shopping Direct terms and conditions of supply and logistics requirements this applies, to all purchases of stock for retail re-sale through Ideal Shopping Direct Plc television channels including websites. Any variance from the requirements of this manual must be agreed in writing with Ideal Shopping Direct Plc Merchandise Manager prior to order.

To find out more, download our Logistics Supplier Manual, including our packaging guidelines. (PDF 140kB)

Contact us

E-mail us:   buying@idealshoppingdirect.co.uk
OR
Call us during normal office hours:  Buying: 01733 316 697
Or for our Airtime Sales Team, call 01733 316 345 or Rebecca Cook; Retail Partner Manager: 01733 316 687

OR
Send Your Sample And Details To:

Buying Department
Ideal Shopping Direct Plc
Ideal Home House
Newark Road
Peterborough
PE1 5WG