The UK’s leading multi-channel craft home shopping retailer, Create and Craft, are thrilled to report the unbelievable growth of jewelry brand Beads Direct Ltd, which has seen an amazing 87% increase in sales YTD.
Commenting on the successful partnership, Create and Craft buyer Anya Ilic said; “Since joining our family at Create and Craft in 2011, Beads Direct have become a key supplier for our Jewellery category, selling an extensive collection of beads, kits and jewellery equipment. During their time with us, Beads Direct have grown a strong customer base and identity for their brand. With the strong growth within our Jewellery category, we are very excited for what our future holds through working with Beads Direct.
Vicki Downes, Managing Director for Beads Direct Ltd commented: “Reaching out and engaging with new audiences can be a challenge for any business. Through working with Create and Craft, we can engage and interact with new customers from the comfort of their homes”
Stay tuned for more news from Beads Direct and Create and Craft’s other brands and product launches.
Notes to Editors –
Create and Craft, part of the Ideal Shopping Direct Group, is an award winning multi – channel craft retailer. Create and Craft broadcasts live on TV and online in the UK and US to over 70 million homes. It offers paper craft, jewelry, sewing, cake decorating and knitting products. Create and Craft is part of Ideal Shopping Direct Limited, one of the UK’s leading multi-channel home shopping retailers with a growing team of 700 based in Peterborough, UK. Ideal Shopping Direct is the most prolific broadcaster of live television in the UK and the No1 direct retailer in craft in the UK. Create and Craft and its associated brands won in nine categories at the 2017 International Craft Awards including; Best TV Shopping Channel For Crafts, Best Craft Website, Best Craft Blog, Best for Quality and Best for Customer Service.
US customers access Create and Craft via its dedicated channel on Dish TV channel 221, Roku, Apple TV, Amazon Fire, Android or Apple apps via createandcraft.com 24hrs a day.
UK customers access Create and Craft via Freeview channel 23, Sky channel 683, Freesat 813, Virgin 748, Apple TV, Amazon Fire, Android or Apple apps and via createandcraft.com