Create and Craft, the award winning multi – channel craft retailer, are thrilled to announce the launch of their brand new loyalty programme: Maker Rewards. This exciting new programme will reward every Create and Craft customer each time they shop.
Maker Rewards will be an additional layer to the already highly successful Create and Craft Club Membership scheme which boasts over 85,000 existing members. With this additional programme, every customer who shops with Create and Craft both in the UK and the USA will have the opportunity to earn Rewards Points. Existing Club Members will still receive all their usual club benefits PLUS they will be entitled to even more rewards on top!
Reward Points are given based on every £/$1 spent. Customers can earn Reward Points every time they shop with Create and Craft and if they provide their date of birth, they will receive bonus Reward Points as a birthday gift to celebrate. There will also be a number of events taking place where customers can earn double points. Reward Points can be redeemed against any future purchases made with Create and Craft and are valid on an account for 2 years.
There are three levels to the NEW Maker Rewards loyalty programme:
- Maker Rewards Member
- FREE to join – All customers are automatically enrolled as a member when they shop with a registered account.
- Receive 10 Reward Points for every £/$1 spent.
- Create and Craft Club Member
- £20 annual fee to join the Create and Craft Club.
- Receive £10/$10 worth of Reward Points for joining.
- Receive all the same rewards that current Club Members receive:
- 10% discount off all purchases
- Quarterly Club magazine
- Exclusive members offers and events
- Receive 12.5 Reward Points for every £/$1 spent – 25% more than Maker Rewards Member.
- Collect Status Credits which lead to access to the Diamond Club.
- Diamond Club Member.
- Earn 1000 Status Credits as a Create and Craft Club Member to automatically be upgraded into the Diamond Club.
- Receive 15 Reward Points for every £/$1 spent – 50% more than Maker Rewards Member.
- As well as getting all of the same benefits as a Club Member, Diamond Club Member also receive:
- Weekly exclusive projects
- Monthly exclusive download
- FREE pair of tickets to ALL Crafting Live events throughout their membership period (UK only).
Lindsay-Jane Vines, Create and Craft Managing Director, commenting said: “Rewarding our customers has always been something at the heart of what we do here at Create and Craft, something which we have built our celebrated Create and Craft Club community on. We wanted to find a way to reward our customers’ loyalty even further, and that’s why we decided to launch Maker Rewards which benefits every single person who shops with us, and gives our most loyal customers extra benefits with every spend”.
Maker Rewards burst onto Create and Craft’s social media platforms with a Facebook live launch party on 26th February where customers were invited to ‘Craft-a-long’ with Mel Heaton. Not only was this an incredibly successful Facebook live for customer engagement, customers also seem to be very happy with the new programme commenting “Love the new Makers Rewards. C&C Club just got better which I didn’t think was possible! Keep up the good work!”