Create and Craft, the UK’s leading multi-channel craft home shopping retailer, are dedicated to bringing newness to the channel, whether that be with new brands, new products or new faces. This week the channel are playing host to more than 150 new launches making the total so far for 2018 a huge 4,000.
Head of Buying Steve Hubbard comments “CCTV continues to bring you innovation and value added deals at affordable prices with more than 150 new products launching this week alone with more than 4,000 new products launched across our array of Crafts on CCTV in 2018 to date with an additional 20 new brands being launched over the next few months bringing our customers constant newness and amazing deals with over 9,000 innovative products being launched on Create & Craft through 2018”
Create and Craft are committed to ensure that customers see the best of what the creative industry has to offer. On top of the new products, Create and Craft are also bringing new faces with over 30 new guests featured on the channel this year.
Emily Chapman, Content Strategy Manager feels these are important acquisitions for the channel “We know that our customers want to see a mix of established and new guests, but we also feel it is important to encourage crafters of all levels into the business. This ensures our audience can relate and learn from a wide variety of people”
Stay tuned for more news on brand new products, suppliers and guests from Create and Craft, coming soon.
Notes to Editors –
Create and Craft, part of the Ideal Shopping Direct Group, is an award winning multi – channel craft retailer. Create and Craft broadcasts live on TV and online in the UK and US to over 70 million homes. It offers paper craft, jewelry, sewing, cake decorating and knitting products. Create and Craft is part of Ideal Shopping Direct Limited, one of the UK’s leading multi-channel home shopping retailers with a growing team of 700 based in Peterborough, UK. Ideal Shopping Direct is the most prolific broadcaster of live television in the UK and the No1 direct retailer in craft in the UK. Create and Craft and its associated brands won in nine categories at the 2017 International Craft Awards including; Best TV Shopping Channel For Crafts, Best Craft Website, Best Craft Blog, Best for Quality and Best for Customer Service.
US customers access Create and Craft via its dedicated channel on Dish TV channel 221, Roku, Apple TV, Amazon Fire, Android or Apple apps via createandcraft.com 24hrs a day.
UK customers access Create and Craft via Freeview channel 23, Sky channel 674, Freesat 813, Virgin 748, Apple TV, Amazon Fire, Android or Apple apps and via createandcraft.com