A leading digital retailer
   
 
2008 Annual Report
11th May 2009
Ideal Shopping Direct PLC releases its 2008 Annual Report and Accounts to shareholders on May 11th 2009
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Preliminary Results
16th April 2009
Paul Wright, Chairman, commented:
"2008/2009 has seen significant change within Ideal, and a complete restructuring of the Board and Senior Management team. The business has quickly stabilised, with strong and experienced managers joining the Company. We have a real depth of home shopping knowledge and despite previous management problems, we remain a business that is strategically well placed to take advantage of market trends toward a genuine multichannel business in TV shopping and e-commerce. Following a re-evaluation of strategy and direction by the new management team, initiatives are now in place to restore the business to growth and profitability."
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Board changes
3rd Feb 2009
Ideal Shopping Direct PLC announces that further to the Company's announcement on 13 January 2009 stating that it had received a requisition notice requesting that the Company convene a general meeting to effect certain changes to the board of the Company ("the Board"), the Board has reached an agreement with the party that requisitioned the meeting in relation to a revised Board structure, and, as a result, the requisition notice has been withdrawn.
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About us

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Ideal Shopping Direct Plc is a leading digital retailer, selling products to consumers via its television shopping channels and the internet.

We operate three television shopping channels: Ideal World on Freeview, Sky Digital and Virgin Media, and Ideal Word 2 – showing the best of the week’s shows and Create and Craft – on Sky Digital.

We broadcast to 22.6 million households in the UK; each channel is supported by a transactional website which also streams the TV broadcast.

Ideal World is live 16 hours a day, selling a wide range of general merchandise. Create and Craft and Ideal World 2 are pre-recorded channels specialising in crafting and lifestyle products respectively.

The television shopping market in the UK has grown dramatically in recent years as digital TV has spread. By 2012 all UK households will have access to digital TV, and hence to television shopping.

Our subsidiary company, Superstore TV Ltd, supplies major UK retailers and wholesalers with craft and related products.

We currently employ over 500 people, mainly at our broadcasting and distribution site in Peterborough, UK.

Ideal Shopping Direct Plc
Ideal Home House
Newark Road
Peterborough
PE1 5WG

Registered in England: No. 1534758
VAT No. GB 738 1640 28
enquiries@idealshoppingdirect.co.uk

Our Commercial Brands:   Ideal World | Create and Craft | Create and Craft Wholesale
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